User experience is very important when it comes to digital media. The users need to be able to navigate and understand exactly how the media works.. You want the user to feel connected to the information being presented. I felt connected to the Freedom’s Ring animation because of the moving graphics along with the text and recording of Martin Luther King’s “I Have A Dream Speech.” The animation is not difficult to navigate. Instead, it allows the users to interact with the material by listening, to the speech, watching the graphics, and viewing the text. The graphics add another dimension of portrayal to users because it allows the users to visualize the speech on the screen. I like how the animation is user friendly but also portrayed in a creative way.
I think of Amazon.com as a user friendly website. It is navigable and easy to use, however, it is more of a commercialized website. Obviously since Amazon is a business, it is trying to attract and appeal to customers. I did not notice the similar structure each commercialized website has. It is amazing to think that because many of websites feature similar layouts that we become so used to this specific layout. I do not think twice about where the search bar should be or where to click to find the main menu. It has become part of my instincts to look at the top of the website for the search bar, the most logical location, but it is interesting how it is expected from the users like myself to always have a search bar towards the top of the webpage. The reason the Freedom’s Ring animation stood out to me because it did not have the typical structure of a website, instead it offered a more creative approach to presenting historical information. I was more interested in the creative text and animation Freedom’s Ring presentation in comparison to the everyday typical website structure.